We were approached by the FX marketing team to create the social campaign for Ryan Murphy’s anthology series FEUD: Bette and Joan. It centers on the legendary rivalry between Hollywood's original stars Joan Crawford and Bette Davis. The show is set in the 60s, so we felt our best source of inspiration would come from Saul Bass and any other retro design styles from that era.
If you would like to see more of the social campaign, you can follow Feud: Bette and Joan on Instagram.
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